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Creating a Brand Identity: 20 Questions You MUST Ask BEFORE You Start

“No. This just doesn’t look right”. What do you do when a client says that? Especially if it’s about the design you just sent in after a whole week of loving labour. For a designer, the worst clients...

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Does the New Google Logo Really Look Like Comic Sans?

Google doesn’t change it’s brand often, but when it does, it’s hard to ignore it. From search pages, to app icons, to browser tabs, it is a brand that is stitched into the linings of our online lives....

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